Well, this passage on how to make a masterpiece jumped out at me.
But heck if I know anything about creating one.
It may be an issue with time and the place I am in right now, but most days, it’s all I can do to get out a halfway considered 100-word blog post.
Deep down I know that I need more time to be more thoughtful.
I mean, I probably spent longer working this piece out than any other – and it probably shows.
But it is nowhere near my most popular post.
Part of the complexity is in what I have said before:
How do you know if something is a masterpiece until a bunch of people tell you it is?
If your goal is to make a masterpiece, a perennial seller for a specific audience, it follows that you can’t also hope that it is a trendy, of-the-moment side hustle. If your motivation is a selfless desire to reach a mistreated group, you shouldn’t also be telling yourself that a big payday is around the corner. If you’ve committed to doing something incredibly difficult that countless others have failed at before, you probably also shouldn’t be juggling five other projects at the same time. You’ll need to put 100 percent of your resources toward this one.
-Ryan Holiday, Perennial Seller