Here are 31 persuasion tips that I learned reading Scott Adams fantastic book, Win Bigly.
Because, well, we all need a few more tips on persuasion.
Drink them up:
1. People will usually act like the group they want to identify with.
2. Reciprocity is a force of nature – give gifts.
3. Persuasion works, even if people see it.
4. The more you mentally focus on something, the more you will inflate its importance.
5. An intentional mistake can cause people to focus on something – see #4.
6. There is a perfect middle ground between never apologizing and apologizing too much.
8. Direction matters more than the state.
9. Confidence works.
10. A credible person is more persuasive than a non-credible one.
11. If you guess what someone is thinking, it will make them think that you both reason in the same way.
12. Leave out details.
13. Focus on what people agree on.
14. Do not attack personal beliefs.
15. Unpredictable rewards are more addictive.
16. You are more persuasive if people think you are persuasive.
17. Certainty is more persuasive than uncertainty.
18. Visual persuasion in better than non-visual.
19. Visual words are better than non-visual words.
21. Association works over time.
22. People tend to get over the small things that drive them crazy.
23. What people think you mean is more important than what you say.
24. Frame choices as win-win.
25. Ask for the sale.
28. Simple is better than the complex.
29. Simple ideas are more memorable.
30. Be ambiguous if necessary.
31. Give people a reason to decide.
Seriously, go read Win Bigly