Checkout the Garyvee Content Model to see how Gary Vaynerchuk puts out so much content in a systematic way.
The 3 big parts are:
- Create a long-for piece of content. Distribute this in its entirety.
- Cut up this long-form piece of content into short pieces of various types (Memes, quotes, short video clips, blog posts, etc.).
- Distribute all cut up content on relevant platforms.
I do not do this exactly, but in this same way, one book that I read can become over 35-40 individual blog posts that I share on social.
My deficiency in this is that I do not make a particular piece of content for a particular social platform.
I put everything on my blog and simply share the posts in any way that I can.
This is good stuff.