Sterling Terrell

smart ideas from books (mostly)

  • Home
  • About
    • My CV
    • Books
    • Series
  • Newsletter
  • Advertising
  • Tools
You are here: Home / Potpourri / This Is A Perfect Marketing Idea

This Is A Perfect Marketing Idea

This Is A Perfect Marketing Idea

Here is another great marketing idea from Ryan Holiday.

I like his other one of suggesting to maybe just burn your marketing money.

The point is just to get people talking – to make them stop and take notice.

And the way to do that is usually by being different.

Man, I would love to do something similar to this one day.

If I were spending my own money on a billboard—let’s say for my marketing company—I probably wouldn’t mortgage my house to afford whatever ghastly amount it costs to advertise in Times Square. What I might do instead is buy a small billboard in the town where I grew up that said “Dear Teachers of Granite Bay High School, Thanks for Not Believing in Me. Look at Me Now.” It’s the kind of thing that would get picked up in the local press and then online and people would talk about it forever.

-Ryan Holiday, Perennial Seller

Share this:

  • Click to share on Facebook (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on Pinterest (Opens in new window)
  • Click to share on Tumblr (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Reddit (Opens in new window)
  • Click to share on Pocket (Opens in new window)
  • Click to share on WhatsApp (Opens in new window)

Related

Filed Under: PotpourriTagged With: #Attention, #Marketing

Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Privacy Policy

Subscribe to Blog via Email

Notifications of all new posts by email.

Connect

  • Facebook
  • LinkedIn
  • Pinterest
  • Twitter

Search

Top Posts

  • The Tricky Lily Pad Riddle (You Probably Can't Solve)
    The Tricky Lily Pad Riddle (You Probably Can't Solve)
  • How Neat Handwriting Is For The Birds
    How Neat Handwriting Is For The Birds
  • 31 Persuasion Tips That I Learned From Scott Adams
    31 Persuasion Tips That I Learned From Scott Adams
  • Wonder Park Pi Song (Watch It Stick In Your Head)
    Wonder Park Pi Song (Watch It Stick In Your Head)
  • Instabooks 169
    Instabooks 169
  • 2 Reasons Analogies Fail In Persuasion
    2 Reasons Analogies Fail In Persuasion
  • My Notes On, A Walk In The Woods, By: Bill Bryson
    My Notes On, A Walk In The Woods, By: Bill Bryson
  • Can You Solve The Bat And Ball Riddle?
    Can You Solve The Bat And Ball Riddle?
  • Rectal Earache?
    Rectal Earache?
  • This Is How To Draw A Simple Singing Face
    This Is How To Draw A Simple Singing Face

Supporting = Loving

Buy Me a Coffee

Recent Posts

  • Shoe Will Be The Next To Drop
  • Random Thoughts – 383
  • Asymmetric Opportunities To Tilt Luck
  • Where I Sit 26
  • X.com

Copyright © 2023 · Generate Pro On Genesis Framework · WordPress · Log in