Sales sucks.
How in the world is it hard to sell a free vending machine?
It’s literally free.
I come and fill it up for free.
You literally just have to say, “Yes, that would be cool to have at my business.”
Ugh.
The utter state of things.
How You Dress For Sales
Since I have been drumming up business for work, I have stumbled upon a theory on how you dress for a sales call.
The first time I went out, I was in my fancy truck. I wore blue jeans and cowboy boots and combed my hair.
And do you know what I looked like?
A salesman trying to sell something! 🤣
People were short with me. People we standoffish. And even fewer wanted to chitchat about how this year’s cotton crop is coming along.
Why? Well, that’s easy: Nobody wants to talk to a salesman.
Then something happened, almost by accident.
The next time I went out, I changed it up. I wore shorts, a Columbia fishing shirt, and sandals – I didn’t worry about my hair. And I even drove my beat-up 20-year-old Tahoe.
I looked like a beach bum.
And people were nicer!
They stopped to visit, they asked me personal questions and seemed more willing to help.
I think it’s because I didn’t look like I wanted anything from them. There was no pressure.
I didn’t look like a salesman about to put them on the spot.
This is a little stupid and anecdotal…
But I think there’s something to it.