Sterling Terrell

smart ideas from books

  • Home
  • About
    • Work With Me
    • My CV
    • Tools
    • Books
    • Series
  • Newsletter
  • Advertising
You are here: Home / Potpourri / How To Strategically Inflate The Importance Of Something

How To Strategically Inflate The Importance Of Something

How To Strategically Inflate The Importance Of Something

[This is part of the series: 31 Persuasion Tips That I Learned From Scott Adams]

If you want to strategically inflate the importance of a something, you have to get others to focus on it.

And one way of doing this is by being prudently wrong.

Let me follow this line of logic.

Issue: You have a broad idea that you want other people to notice.

To accomplish this, you make an intentional error in a detail.

When you do this, everyone will focus on the detail.

They will get mad. They will call you out. Etc.

This focus will increase the importance of your statement in everyone’s minds.

Here is the example of this.

What? You thought every political gaffe, every outlandish statement, was an accident?

And everyone dances to our music.

PERSUASION TIP 5: An intentional “error” in the details of your message will attract criticism. The attention will make your message rise in importance—at least in people’s minds—simply because everyone is talking about it.
-Scott Adams, Win Bigly

Share this:

  • Click to share on Facebook (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on Pinterest (Opens in new window)
  • Click to share on Tumblr (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Reddit (Opens in new window)
  • Click to share on Pocket (Opens in new window)
  • Click to share on WhatsApp (Opens in new window)

Related

Filed Under: PotpourriTagged With: #Details, #Persuasion

Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Privacy Policy

Connect

  • Facebook
  • LinkedIn
  • Pinterest
  • Twitter

Free Weekly Newsletter:

Search

Recent Posts

  • The Hardest Part Of Screenwriting
  • 17 Copywriting Tips
  • I Love Grayer And Colder
  • Cafe Of The Pink Turtle
  • Thinking, Fast and Slow, By: Daniel Kahneman
  • Hunched Over This Computer
  • Movies About Hollywood Never Make Money?
  • How Shiny Dime Writing Can Focus You
  • Lay Here Reading A Book To
  • The Week In Review – 254
  • Random Thoughts – 278
  • 5 Things I Learned Reading: Story Craft
  • The Story Of Mother And Daughter
  • Instabooks 347
  • Why Didn’t You Stop Him
  • How To Get People To See A Movie
  • Tears Fighting And Threats And Plea
  • The Cheap Way To Make A Movie
  • Jeep Camping In The Snow
  • Just Wish It Was Not So Soon
  • The Week In Review – 253
  • Random Thoughts – 277
  • On Having A Secure Financial Base Elsewhere
  • Of A Crawling Baby Fit
  • Extremely Cheap Art

Top Posts & Pages

  • The Tricky Lily Pad Riddle (You Probably Can't Solve)
    The Tricky Lily Pad Riddle (You Probably Can't Solve)
  • The Tragedy Of Gina "Bronco" Bouza (1932-1957)
    The Tragedy Of Gina "Bronco" Bouza (1932-1957)
  • Thinking, Fast and Slow, By: Daniel Kahneman
    Thinking, Fast and Slow, By: Daniel Kahneman
  • Wonder Park Pi Song (Watch It Stick In Your Head)
    Wonder Park Pi Song (Watch It Stick In Your Head)
  • Kindle Highlights (My Workaround)
    Kindle Highlights (My Workaround)
  • This Is How To Draw A Simple Stagecoach
    This Is How To Draw A Simple Stagecoach
  • Kindle Copy Error
    Kindle Copy Error
  • Instabooks 149
    Instabooks 149
  • This Ignored I Have A Hunch
    This Ignored I Have A Hunch
  • Mastermind, By: Maria Konnikova
    Mastermind, By: Maria Konnikova

Copyright © 2021 · Generate Pro On Genesis Framework · WordPress · Log in